Case Study: The Not-So-Wonderful World of EuroDisney | MBA ...

These words would come back to halted Disney in 1994 as real estate development plans were halted and hotel rooms remained empty, some even being closed during the first winter. Spills and Thrills - Disney had projected that the new ... A 1988 book, Mickey: The Sting, by French journalist Gilles Smadja de nounced the $350 million that the government had committed at that time to building park-related infrastructure. In fall 1989, during a visit to Paris, Michyael Eisner ...